Product Manager (Marketing) in TECLA

TECLA is a fully remote software development company with a diverse and highly skilled team of 100+ experts across Latin America. We specialize in AI, cloud, automation, and DevOps, building innovative solutions for high-growth startups and established mid-market technology companies in the U.S.

Our work culture is agile, collaborative, and fast-paced—we take our work seriously while keeping the environment fun and engaging. As a remote-first company, we emphasize strong teamwork and close collaboration, working seamlessly with our U.S. partners as one integrated unit. Whether optimizing cloud environments, developing AI-driven applications, or enhancing DevOps automation, TECLA is at the forefront of technical innovation, solving complex challenges with cutting-edge technology.

We are looking for a customer-obsessed, data-driven Product Manager who can deeply understand our customers, anticipate market trends, and drive innovation that differentiates us from the competition.

This role is not about managing internal corporate tools and processes. Instead, this role is to work with one of our teams that is working on a customer-facing Product-Led Growth (PLG) project in a fast-moving, highly competitive market, where understanding customers, competitive positioning, and delivering measurable value are key.

About the Role:

• Deeply understand customer needs – Engage obsessively with users, analyze feedback, and translate real-world pain points into product solutions.
• Competitive intelligence – Continuously research the industry, competitors, market trends, and shifts to ensure we stay ahead.
• Data-driven prioritization – Make product decisions based on analytics, user behavior, and business impact, rather than just internal stakeholder requests.

• Own and execute the product vision and roadmap based on market research, customer needs, and business strategy.
• Conduct customer interviews, surveys, and usability studies to ensure product decisions are grounded in real user experiences.
• Perform competitive analysis to identify opportunities for differentiation and growth.
• Work closely with marketing, sales, and customer success teams to ensure alignment between product strategy and go-to-market initiatives.
• Define and track key product metrics, ensuring that feature development leads to measurable improvements in customer retention and revenue growth.
• Translate strategic priorities into well-defined product requirements and collaborate with the engineering team to execute efficiently.
• Stay ahead of industry trends, ensuring we remain the best solution on the market.

• 3+ years of proven track record as a Product-Led Growth (PLG) customer-facing SaaS Product Manager.
• Proven experience managing the full product lifecycle.
• Demonstrable understanding of UI/UX research and design principles.
• Deep understanding of technical requirements, data analytics tools, and techniques for product success and development.
• A passion for customer research – We don’t want someone guessing; we need someone who seeks real insights.
• Analytical mindset with experience using product analytics tools.
• Strong business acumen – Understanding how product decisions impact growth, retention, and revenue.
• Ability to work lean and iterate quickly, balancing speed with delivering real value.
• Experience in competitive markets where differentiation and positioning are key.
• Strong understanding of digital advertising and PPC campaigns is a plus.

Work Schedule: Work hours are flexible, but +50% availability during EST work hours required.

• A fully remote position with flexible hours, allowing for work-life balance.
• Two weeks of paid vacation per year.
• 10 paid days for local holidays.

If you’re passionate about building products that solve real customer pain points, understand competitive markets, and thrive in a high-growth SaaS environment, we’d love to hear from you!

All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic.

*Please note we are only looking for full-time, dedicated team members who are eager to fully integrate within our team.