Digital Marketing Specialist in TECLA

TECLA is a leading hiring platform connecting top tech companies with the best professionals in Latin America. With a network of over 50,000 members, we serve as the bridge between U.S. startups and senior, diverse tech talent across 18 countries in LATAM.

Our mission is to empower professionals with remote and international job opportunities while helping companies access exceptional talent to grow their teams. To date, we’ve helped over 500 senior tech professionals secure roles with innovative U.S. tech startups.

We’re looking for a Digital Marketing Specialist to take full ownership of TECLA’s marketing efforts. This role is ideal for a versatile marketer who can work across SEO, brand marketing, influencer campaigns, paid ads, podcast and newsletter sponsorships, and more.

The Digital Marketing Specialist will play a key role in lead generation, brand awareness, and demand creation. You’ll also attend key industry events, tradeshows, and conferences in the U.S. to represent TECLA.

This is a mid-level role for someone with experience working at startups, B2B companies, or fast-growing organizations who is comfortable wearing multiple hats and executing across different marketing channels.

Brand & Digital Marketing

• Oversee TECLA’s brand positioning, ensuring consistency across all marketing channels.
• Develop and execute SEO strategies to increase organic traffic and inbound leads.
• Manage and optimize digital ad campaigns (Google Ads, LinkedIn Ads, Meta, etc.).
• Coordinate influencer marketing efforts, working with podcasters, newsletters, and industry creators.
• Evaluate and manage sponsorship opportunities for podcasts, events, and media outlets.
• Manage and grow TECLA’s online presence through content, social media, and digital outreach.
• Collaborate with leadership on brand strategy, messaging, and content initiatives.

Events & Industry Representation

• Attend key industry tradeshows, conferences, and networking events in the U.S.
• Support event marketing initiatives before, during, and after tradeshows.
• Ensure TECLA maintains a strong presence at relevant industry gatherings.
• A valid U.S. visa is required for this role.

• Experience: 2+ years in digital marketing, SEO, brand marketing, or growth marketing, ideally in a B2B or startup environment.
• SEO Expertise: Experience with content strategy, keyword research, and search optimization.
• Ad & Performance Marketing: Hands-on experience with Google Ads, LinkedIn Ads, or Meta Ads.
• Influencer & Sponsorship Marketing: Ability to manage relationships with podcasters, newsletters, and industry influencers.
• Strong Analytical Skills: Ability to measure performance, track KPIs, and optimize campaigns based on data.
• Content & Messaging: Strong understanding of brand storytelling, positioning, and copywriting.
• Event & Industry Experience: Willingness to travel to the U.S. for tradeshows and industry events.
• Startup Mentality: Comfortable working in a fast-paced, agile environment where priorities shift quickly.

• Competitive Salary + Performance-Based Incentives
• Remote-First Culture – Work from anywhere in Latin America
• Paid Time Off – Vacation days and local holidays
• Stipends – Health, internet, and equipment stipends
• Career Growth & Mentorship – Coaching, training, and a clear path for advancement

Why Join TECLA?
At TECLA, we’re shaping the future of nearshore staffing and remote work. As a Digital Marketing Specialist, you’ll have full ownership of our brand and marketing strategy—playing a pivotal role in increasing our visibility, driving inbound leads, and expanding our market presence.